Mark Bamber is the founder and principal consultant of the miMedia Group. The group operates from London and is a virtual network of media specialists whose talent is scattered across the globe.

Mark has developed digital strategies for global media companies and brands including BBC, MTV, Sony Ericsson, Philips, Vodafone, Swatch, HP and many more. He has promoted new music from Korn to Bloc Party and movies including Shrek, Casino Royale, Indiana Jones and Iron Man. Mark has also led the digital content strategy and overseen production of Europe’s premiere live music event, the MTV Europe Music Awards.

Previously Mark was the Director of Digital at Viacom Brand Solutions International, the ad sales and sponsorship division of MTV Networks. At VBSI Mark was primarily responsible for the strategy and production of innovative multi-territory online and mobile advertising, sponsorship and content campaigns across all of Viacom´s digital channels.

Previous to VBSI, Mark worked for MTV Networks International as the Director of Mobile where he led the development and production of MTVNI’s core mobile content offer including Mobile TV, Video, WAP Sites, personalisation content and Games.

Prior to MTV, Mark was the Mobile TV & Operations Manager at Vodafone Group where he managed the launch of Mobile TV and Video across 18 international markets.

Before Vodafone, Mark was a BBC media trainer, produced the BBC’s broadband IPTV services and the corporations first ever Mobile TV & Video services including the Olympic Games 2004, Eurovision and Live 8 concerts.